Introduction to Traffic Arbitrage: Exploring Key Concepts and Strategies

Traffic arbitrage is a digital marketing strategy that involves buying and selling website traffic to generate profit.
Google and Facebook: pros and cons

Lets talk about advantages and disadvantages of the most popular traffic sources in arbitrage: Google and Facebook.
Niches: white, black, and gray

The niche determines the work approach and the product of a particular advertiser. Almost all popular verticals are gray.